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Joseph Mindo Account Executive   |
| Favorite Baseball Team: | Philadelphia Phillies |
| Inherent talent: | Writing keyword-rich copy |
Super Scribe: Having studied journalism in school and possessing a keen understanding of writing fundamentals, Joe brings a sharp writing acumen to the Springboard team, and creates compelling copy for most of the agency's diverse client roster.
In addition to highly developed writing skills, Joe brings a wealth of knowledge and strong expertise to a wide range of clients at Springboard Public Relations. With nearly five years experience in the PR industry, Joe has tremendous leadership skills and mastered the ability to focus on a number of different accounts ranging from CRM to VoIP and Online Music Collaboration to Virtualization. With strong media relations skills and a knack to succinctly articulate a broad range of copy, Joe has been a great asset to the Springboard team.
It's All in the Details: Highly motivated and detail-oriented, Joe has a knack for nuances, understanding both the client's and media's needs, while meeting deadlines without compromising quality. He has been instrumental in planning both industry events and messaging campaigns that differentiates and positions clients as industry leaders. Knowledgeable about clients' business and the core elements for successful PR campaigns, Joe is able to bridge the two resulting in coverage in trade media outlets, national publications and renowned industry bibles such as InformationWeek, Computerworld and eWeek.
Proudest Moments: After graduating from Seton Hall University, Joe joined Springboard in 2003 as an assistant account executive. In recognition of his hard work and dedication over the last several years, he received a promotion to his current position of account executive. He appreciates the ability to grow as a professional and notes that it is "gratifying to see all my hard work and effort result in a larger role with the company." In his expanded role, Joe now leads the account team for several clients, and is integral in providing high-level counsel and producing meaningful business results.
Joe's passion for writing has also resulted in a number of accolades, most recently for an entry on behalf of a client for the Best Executive category of the American Business Awards. Hailed as "the business world's Oscars," Joe's submission earned his client top honors for this very prestigious award program.
A Phanatic Fan: A self-described sports fanatic, Joe spends much of his free time rooting for underdogs such as the Philadelphia Phillies. Holding onto the belief that a win is always possible -even for an underdog - translates well to his role in PR for emerging start-ups. Like a sports team that needs to have a winning attitude to succeed, Joe brings bold strategies and a positive viewpoint to help clients optimize their marketing and PR communications.
